In July, our dealer Maquinarias Gildemeister kept the farmers’ interest alive in Mahindra tractors by holding demos of different tractors in different regions. The 8560 model was showcased in Placilla, VI Region, the 8000 4WD model in Chuyehua - Calbuco, X Region, the 9500 models in Los Angeles, Santa Amalia – San Carlos - VIII Region and the 8560 Cab models in Lebu, VIII Region. The dealer also gave substantial marketing push by participating in an event held at Estadio German Becker de Temuco and the 15th Anniversary of the GTT – Pucón. The advertisement in the Campo Sureño magazine added to the excitement generated by all their efforts.
Come August and Maquinarias Gildemeister decided to venture into unknown territory. They held the first ever demonstration of Mahindra tractors at Chiloe Island. At the event, the 7030, 8000 4WD, 8560 ROPS, 8560 Cab and 9500 models were showcased. The technical presentation and conversation helped in addressing all customer queries. Even the demo of the working of 8560 Cab made a good impact. All the customers realized and acknowledged the superior quality of Mahindra tractors and its several advantages. This first ever event was attended by many prominent personalities like Mr. Oscar Becker (General Manager, Chilolac), the chief of Indap, Ancud and Chonchi Castro areas and several agronomical advisors. The July advertisement continued its run in the August issue of the Campo Sureño magazine keeping Mahindra tractors fresh in everyone’s memory.